Whether you’re new to the digital marketing scene or a seasoned player in online advertising, Google Ads will likely play a crucial role in your journey. Pay-per-click (PPC) advertising holds significant importance in contemporary business, particularly when aiming to enhance the caliber of your inbound traffic.
Opting for the finest Google Ads training courses is pivotal for mastering this powerful advertising platform. Here are some recommendations for top-notch Google Ads training:
- Google Skillshop:
- Google’s own learning platform offers free courses covering various aspects of Google Ads. It’s an excellent starting point for beginners and includes certifications.
- HubSpot Academy – Google Ads Certification Course:
- HubSpot provides an in-depth Google Ads course, covering everything from basic setup to advanced optimization strategies. It’s comprehensive and suitable for all skill levels.
- WordStream’s PPC University:
- WordStream offers a series of free PPC courses, including Google Ads training. The courses are organized by skill level, making it convenient for both beginners and more experienced marketers.
- Coursera – Google Ads and Google Marketing Platform:
- Coursera hosts courses from top universities and organizations. Google Ads and Google Marketing Platform is one such course offered by Google that covers the essentials.
- Udemy – Google Ads (AdWords) Course 2021:
- Udemy features various Google Ads courses, and the “Google Ads (AdWords) Course 2021” is popular for its up-to-date content and practical insights.
- LinkedIn Learning – Google Ads Essential Training:
- LinkedIn Learning provides a comprehensive course on Google Ads Essential Training, taught by industry experts. It’s suitable for beginners and intermediate advertisers.
- PPC Hero – The Ultimate Guide to Google Ads:
- PPC Hero’s Ultimate Guide to Google Ads is a detailed resource covering everything from campaign setup to advanced optimization techniques.
- Skillshare – Google Ads for Beginners:
- Skillshare offers a beginner-friendly course on Google Ads, focusing on foundational concepts and practical tips for launching successful campaigns.
- SEMrush Academy – PPC Fundamentals Course:
- SEMrush Academy provides a free PPC Fundamentals Course that covers essential aspects of PPC advertising, including Google Ads.
- Digital Marketing Institute – Professional Diploma in Search Marketing:
- This diploma program covers various search marketing aspects, including Google Ads, and is suitable for those looking for a more extensive certification.
Before choosing a course, consider your skill level, learning preferences, and the specific aspects of Google Ads you want to focus on. Additionally, check for updated content, as the digital marketing landscape evolves rapidly.